Co-Promotion Partnership — Get Your Korean Clients Found & Bought
, by Jun Sung Lee, 16 min reading time
Model
Demand layer
on top of your 3PL
Korea Gateway · Co-Promotion Partnership · U.S. 3PL Network
Help Your Korean Clients Get Found — and Bought
Fulfillment is ready. Discovery isn't.
A demand-activation partnership for U.S. 3PL logistics providers — content, promotion, and purchase-channel connection layered on top of your fulfillment. You don't become a marketing agency; your only step is a warm introduction.
◆ Demand begins where fulfillment ends ◆
Suyo 수요
demand that fulfillment can't create
Yeongyeol 연결
the link from page to purchase
Jeungpok 증폭
amplify the promotions already running
🇰🇷 한국어
물류는 준비됐지만 제품이 발견되지 않습니다. Korea Gateway는 귀사의 풀필먼트 위에 콘텐츠·프로모션·구매채널 연결이라는 ‘수요 계층’을 더합니다. 물류기업이 마케팅 대행사가 될 필요는 없으며, 유일한 역할은 브랜드 동의를 받은 소개뿐입니다.
Why Now
Inventory that arrives is not inventory that sells.
Your warehouse receives, stores, and ships Korean brands flawlessly. But most of them still lack the piece that turns stored goods into bought goods: English content, an owned page, and promotion that helps U.S. shoppers find and choose them. The gap shows up as slow-moving inventory and client friction — a cost you already carry.
Already solved — your 3PL
Receive · Store · Pick & Pack
Ship · Returns · FBA Prep
Still missing — the demand side
Discover · Trust
Decide · Buy
Stocked with care — yet never discovered.
🇰🇷 한국어
입고된 재고가 곧 팔리는 재고는 아닙니다. 왼쪽(입고·보관·피킹·포장·배송·반품·FBA Prep)은 이미 해결됐지만, 오른쪽(발견·신뢰·결정·구매)이 비어 있습니다. 이 공백은 저회전 재고와 고객 마찰로 나타나며, 이미 귀사가 떠안는 비용입니다.
Overview
Low burden for you, brand-funded, proven small.
A demand layer that sits on top of fulfillment — validated through a small pilot before anything scales.
Pilot
60–90 days
low-risk, not a big contract
Brands
3–5
per pilot cohort
Focus
1–2 hero SKUs
per brand
Channels
7
Web · Social · KakaoTalk
Reporting
Reach & engagement
no WMS access, no guaranteed sales
🇰🇷 한국어
풀필먼트 위에 얹는 수요 계층입니다. 대규모 계약이 아니라 60~90일 파일럿(3~5개 브랜드, 브랜드당 1~2개 히어로 SKU)으로 검증합니다. 비용은 브랜드가 부담하고, 도달·참여를 리포트하며, WMS에는 접근하지 않고 판매를 보장하지 않습니다.
The Difference
Not a 3PL. Not a marketing agency.
We start where fulfillment ends — and we never overlap your scope.
What we're not
- A 3PL or freight service — we never touch storage or shipping
- A marketing agency you have to staff or manage
- A marketplace operator — we don't run Amazon, TikTok Shop, or Shopify
- A sales guarantee
What we do
- Build an English Campaign Conversion Hub for each brand
- Distribute across social channels and KakaoTalk
- Route shoppers to the brand's own purchase channels
- Report reach and engagement, transparently
🇰🇷 한국어
3PL도, 마케팅 대행사도 아닙니다. Amazon·TikTok Shop·Shopify를 대신 운영하지 않으며, 판매를 보장하지 않습니다. 대신 브랜드별 영문 Campaign Conversion Hub를 만들고, 소셜·KakaoTalk에 배포하며, 소비자를 브랜드 자체 채널로 연결하고, 도달·참여를 투명하게 리포트합니다.
How It Works
One workflow. Your only step is an introduction.
With the brand's consent, you make a warm introduction. Korea Gateway runs everything after that.
Introduce
With the brand's consent
Build
Hub + English content
Distribute
Across channels
Route
To Amazon · TikTok Shop · Shopify
Report
Reach & engagement
Data principle. We use only what the brand approves and shares. No client or sales data is used without the brand's prior approval.
🇰🇷 한국어
하나의 워크플로입니다. 브랜드 동의 하에 귀사가 소개만 하면, 이후 제작→배포→구매채널 연결→리포트는 Korea Gateway가 실행합니다. 데이터 원칙: 브랜드가 승인·제공한 것만 사용하며, 사전 승인 없이 고객·판매 데이터를 쓰지 않습니다.
Campaign Conversion Hub
Not a company profile page — a page built to convert.
Each brand gets one dedicated English page that carries the story, the offer, and the path to purchase.
Story
Who they are
Campaign headline · brand story · founder philosophy
Product
Why it's worth it
Value & differentiators · images & video · target & use occasion · how to use
Offer
A reason to buy now
Promotion offer · coupon code / download · period & conditions
Action
Where to buy
Amazon · TikTok Shop · Shopify CTA · retailer info · QR code
Trust
Clear & measurable
Required disclosure & terms · campaign tracking
Scan → Buy
Print to purchase
A QR on any surface opens the Hub and routes to checkout.
🇰🇷 한국어
회사소개 페이지가 아니라 전환을 위해 설계된 페이지입니다. 브랜드별 전용 영문 Hub에 스토리·제품 가치·오퍼·구매 CTA·QR·고지/추적을 담아, 발견을 실제 구매로 잇습니다.
Where It Goes
One story, distributed by channel.
English channels reach U.S. consumers. KakaoTalk is Korean-language, and LinkedIn is B2B — not consumer discounting.
KG Website
Owned hub — full story & offer
Shop / Get coupon
YouTube
Product story & demo
Link in description
Instagram
Visual highlights · reels
Link in bio / sticker
TikTok
Short demo & trend
TikTok Shop / link
Facebook
Reach & community
Shop link
LinkedIn · B2B
Brand × logistics co-campaign stories
Learn about the partnership
KakaoTalk · KR
Korean-American shoppers + Korean partners
캠페인 보기
Every channel
routes back to the Conversion Hub
→ one measurable path
🇰🇷 한국어
영문 채널은 미국 소비자용, KakaoTalk은 국문(미국 내 한인 소비자 + 한국 파트너 고지용), LinkedIn은 소비자 할인이 아니라 B2B 파트너십 스토리텔링 채널입니다. 모든 채널은 결국 Conversion Hub로 모여 하나의 측정 가능한 경로가 됩니다.
Consumer Journey
From scattered attention to a trackable path.
Discover
SNS & search
Land
Conversion Hub
Decide
Story + offer
Buy
Amazon · TikTok · Shopify
Measure
Views · clicks · coupon
🇰🇷 한국어
발견(SNS·검색) → 랜딩(Conversion Hub) → 결정(스토리+오퍼) → 구매(Amazon·TikTok·Shopify) → 측정(조회·클릭·쿠폰). 구매는 브랜드 자체 채널에서 일어나고, KG는 경로를 만들고 볼 수 있는 범위를 측정합니다.
Who It's For
Value for partners, brands, and shoppers.
Logistics Partners
A differentiator, not a to-do list
Add value for existing clients and stand out to new ones — with near-zero operational load. Your only step is a warm introduction, and optional co-branding or white-label revenue.
Korean Brands
Warehouse to checkout
The English demand layer your U.S. launch is missing — an owned page, multi-channel promotion, and links to the channels where people already buy.
Shoppers
A reason to try
Discover Korean brands worth trying — with the story behind the product, and a welcome reason to buy now.
🇰🇷 한국어
물류 파트너에게는 운영 부담 없는 차별화(소개만 하면 됨, 공동 브랜딩·화이트라벨 가능)를, 한국 브랜드에는 창고에서 결제까지 잇는 영문 수요 계층을, 소비자에게는 이야기와 구매 이유를 제공합니다.
Honest Scope
We report what we can see — nothing more.
We measure the landing page we own (sessions, sources, click-through, coupon downloads, QR scans) and report the channel view counts the brand chooses to share. We do not access your WMS or inventory systems, and we do not guarantee sales — actual sales depend on product, price, reviews, and market factors outside our control.
🇰🇷 한국어
직접 소유한 랜딩페이지 지표(세션·소스·CTR·쿠폰 다운로드·QR 스캔)와 브랜드가 제공하는 채널 조회수를 리포트합니다. WMS·재고 시스템에는 접근하지 않으며, 판매를 보장하지 않습니다. 실제 판매는 제품·가격·리뷰·시장 요인 등 통제 밖 변수에 좌우됩니다.
Partnership Options
Three ways to partner.
Choose the structure that fits your business. Pricing is scoped together after we pick pilot brands.
Referral
The brand funds the program; you introduce clients and, if you wish, co-brand the campaign.
Co-subsidized
You contribute a small amount as a retention investment in your Korean accounts.
White-label
You resell the program to your clients under your own brand, and keep the margin.
Pricing is scoped and discussed after we pick pilot brands together.
🇰🇷 한국어
세 가지 옵션 — 리퍼럴(브랜드 비용 부담, 물류기업은 소개), 공동부담(리텐션 투자로 소액 보조), 화이트라벨(자사 브랜드로 재판매). 가격은 파일럿 브랜드를 함께 정한 뒤 협의합니다.
Start the Pilot
Begin with 3–5 of your clients.
A 60–90 day pilot to validate the model — and a 30-minute call to scope it. No commitment beyond the pilot.
Apply / 참가신청 →